Findability Check
See if your website
is ready to be found.
Most businesses guess whether their site is working. This is what I actually look at first — whether people, search engines, and AI can find you, trust you, and share you.
Where your next customer is already looking
Usually takes a few seconds
6 areas that determine whether you get found
Search engines, AI tools, and real people all evaluate your site differently. This check covers the signals that matter most.
Can search engines find and index you? Your page title, description, canonical URL, and sitemap — the foundation everything else builds on.
Can search engines find and index you? Your page title, description, canonical URL, and sitemap — the foundation everything else builds on.
Can AI recommend your business? When someone asks ChatGPT or Google AI for a recommendation, the signals on your site determine whether you get mentioned.
Can AI recommend your business? When someone asks ChatGPT or Google AI for a recommendation, the signals on your site determine whether you get mentioned.
How do you look when someone shares your link? The preview image, title, and description that show up on Facebook, LinkedIn, and in text messages.
How do you look when someone shares your link? The preview image, title, and description that show up on Facebook, LinkedIn, and in text messages.
Does it work on their phone? Most of your visitors are on mobile — tap targets, readability, and the basics that make or break that experience.
Does it work on their phone? Most of your visitors are on mobile — tap targets, readability, and the basics that make or break that experience.
Is your page well-built? Headings, image descriptions, content depth, internal links — whether search engines and visitors can follow the story your page is telling.
Is your page well-built? Headings, image descriptions, content depth, internal links — whether search engines and visitors can follow the story your page is telling.
Do visitors trust your site? Secure connections, safe links, and the signals that tell both people and search engines your site is safe.
Do visitors trust your site? Secure connections, safe links, and the signals that tell both people and search engines your site is safe.
Common questions
It checks 6 areas that determine whether people, search engines, and AI can find your business online: Search visibility, AI readiness, Social sharing, Mobile experience, Site structure, and Security. These are the on-page signals I look at first when evaluating any business.
Yes. No signup, no email required, no catch. I built this because it's the first thing I do when someone asks me to look at their site — and I wanted to make that step available to everyone.
Most tools spit out a list of technical errors. This checks what a strategist actually looks at first — whether your site can be found, trusted, and shared by the people and platforms that matter to your business.
Start with the red items — those are the things actively hurting your findability. If you want help prioritizing or need a deeper look at what's behind the numbers, that's what the conversation is for.
It means the foundation is solid. Findability is one piece — it tells you whether people can find you. Strategy, content, and positioning are what make them stay. This check gives you the starting point.
After any major site update — new pages, a redesign, switching hosts. Otherwise, once a quarter is enough to make sure nothing has slipped.
“Chris has been an invaluable partner. He's a hands-on problem solver who jumps right in when we face technical challenges. His work is consistently reliable, and the communication is always direct and collaborative.”
This checks the on-page factors you can control right now — not page speed, backlink authority, or competitor positioning. That's the deeper work.