No Budget SEO Experiment Conclusion

May 07

Chris HornakResearch, SEO , , , No Comments

About 3 months ago I decided to do a little SEO experiment. My goal was to find a way I could get a site built, hosted and search engine friendly without spending a dime. The results are in and besides the worth of my time I didn’t spend any money. Using weebly’s website builder I was able to quickly publish a website then I used dot.tk to get the free domain chrishornak.tk. Weebly aloud me to use my freedomain, install google analytics, setup a blog. More

Tracking Google Algorithm Updates

Oct 14

Chris HornakResearch, SEO , , , , , No Comments

Subscribe to Major Search Engine Blogs

Part of being an SEO professional is keeping up to date with major search engine updates. To keep things simple I’m just going to talk about tracking Google’s algorithm updates. Of course one of the best places to start is the official Google blog. Subscribe to the feed using an RSS reader like Google Reader. I attempt to read through my RSS feeds everyday, prioritizing each feed into specific categories. The official search engine blog sites are the first ones I read everyday then I work my way down my list; advanced SEO blogs, basic SEO news, social media news, webmaster news, etc. This way I get the most important updates (algorithm changes) first. More

8 Advanced Search Engine Research Papers

Aug 26

Chris HornakResearch, SEO No Comments

Recently I’ve been collecting online resources that look deeper into the science behind search engines.  Here are some of the papers I’ve read that I felt like really provided me with a much deeper insight into SEO.  When you start out learning about search engine’s optimization you get caught up in many of the tips and tricks that are found all over the internet but after a while you start to learn which resources to trust and then you start reading between the lines.  The next logical step is to start researching the history of search engines and the science behind their inner workings. More